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Pre-Season Marketing

Project type

PORTRAITS

Date

AUGUST 2022

Location

USA

Start marketing your upcoming collection at least six months before the season begins.
- Utilize social media, email marketing, and your website to create anticipation.

We are managing our brand page and activities with ECRM RangeMe premium features, which facilitate opportunities of Pre-season Marketing with below renown companies :

1. fishbat Media, LLC.
Specialties: fishbat is a full-service digital marketing agency with a proven track record of helping CPG brands reach and connect with their target audience, increase brand awareness, and drive sales growth. We help our clients stay ahead of emerging trends to adapt to changing consumer behavior in order to remain competitive in the ever-evolving digital landscape. We understand the unique challenges that CPG brands face in today’s competitive market and we have the experience and expertise to help them stand out from the crowd.

We have worked with a wide variety of CPG brands across different product categories, from food and beverage to home goods and beyond, each with its own unique set of goals and challenges. The one thing they all have in common? Our close, trusted relationships with each brand and the holistic approach we’ve taken in order to drive the results that matter to them.

We have experience driving results with the following types of CPG campaigns, initiatives, and projects:

US Market Penetration and Expansion Campaigns: Helping international CPG brands penetrate the US market and gain market distribution through brand strategy, packaging design, awareness and engagement campaigns, and more. We’ve helped international brands really understand their US customers, along with where and how to speak to them. From there, we craft holistic marketing strategies, campaigns, messaging, brand assets, and creatives to reach each audience. Once our campaigns are deployed, we are able to deliver ongoing metrics that demonstrate tangible success in each target market area, assisting brands to achieve more market share and expand their footprint to additional retailers. We’ve helped CPG brands like Silver Fern Farms, Ora King Salmon, The World Macadamia Organisation, Old Amsterdam Cheese, Quorn, Regal Salmon, La Merenda, and more achieve US market penetration.

Wholesale to Direct-to-Consumer Campaigns: We’ve helped well-established wholesale brands expand their sales channels to include direct-to-consumer sales. From brand redesign, consumer-facing website design, packaging design, and ongoing brand photoshoots to appropriately capture the lifestyle of the brand, to holistic digital marketing strategy development and deployment, we’ve helped brands that are seasoned in wholesale to become experts in reaching their consumers.

Brand Strategy Development: Developing brand strategy and identity for CPG brands looking to enter the market, then developing brand assets like logos, packaging, retail shipping boxes, photography, and more.

Marketing Strategy: Developing holistic marketing strategies that help CPG brands stand out and drive results. From brand awareness and engagement campaigns to social media and influencer activation, driving sales, and expanding distribution, we find where your audience is and determine how to reach them--creatively.



More about fishbat:
fishbat is a New York City-based full-service digital marketing agency specializing in improving visibility, driving impact, and offering creative solutions to modern marketing challenges. We take a holistic approach to brand and marketing across all digital channels to offer strategic solutions that reach the right audience on the right channels at the right time, with a message that connects and drives action.

Fueled by a deep seeded passion and creative spark, we are not your average full-service marketing agency. As individuals, we’ve been growing brands for over 20 years. From industry keynote speakers to Forbes contributors, our team consists of several well-established players in brand marketing and marketing communications—traditional, digital, and everything in between. We’re seasoned professionals who have no trouble helping your brand swim with the big fish, just like we helped Pepsi, The American Heart Association, Unaprol, Silver Fern Farms, Mattel, and many others like you.

We don’t just dive in without thinking. We put the user experience at the forefront of everything we do, working to ensure that we understand each user’s unique journey, all of their pain points, and what drives them to convert. We then infuse that strategic thinking into the foundation of every project, every campaign, and every piece of content we create.

When you team up with us, we become one with your company. We embrace your cause and invest our expertise and passion to devise strategies that ensure you are set up to reach your goals.

Creating shareable, magic moments that inspire action is what we do best.

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